Aviation makes up the largest proportion of a holiday’s carbon emissions. In fact, a single long-haul flight can generate more carbon emissions than any other activity you do in a given year.
That’s why Travalyst is striving to make it easier for you to see and understand the impact of your travel decisions at the time of booking, while working with the industry behind the scenes to reduce the environmental impact of the sector.
According to recent research by Trip.com, 78.7% of respondents agree that sustainable travel is vital and 74.9% are likely to book sustainable travel options in the future.
However, a third (32.9%) state that there is a lack of sustainable options, while more than a quarter (25.4%) say sustainable travel options aren’t clearly labelled.
In other words, many of us want to make more responsible tourism choices but don’t know where to start.
That’s where Travalyst comes in.
We’re harnessing the collective power of our partners, influencing how the industry operates, and accelerating consumer access to sustainability information.
Across Google, Skyscanner, and Booking.com you can now see the same emissions data when you search for flights; you can then select a flight with lower-than-average carbon emissions, reducing the carbon footprint of your trip.
Over time, our goal is to make this information available everywhere, no matter how you book your travel. We’ll also be working to expand current reporting to include a broader view of sustainability in aviation, beyond carbon emissions.
Detail on how the emissions model works is available here.
Search for a flight on Google, Skyscanner or Booking.com and this is what you’ll see:
At this stage, although the model and the calculations shown will be consistent, individual partners are responsible for how they implement or display the results; for example via a flag, or simply reporting of the numbers next to results.
This is just one small step for aviation. In the longer term, decarbonisation of the industry will need increased investment, policy change and significant technological innovation – all of which we’re seeking to accelerate through collaboration.